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Speaker:  Paul Smith | Author and Speaker, Story Makers, LLC

Storytelling isn’t just for the CEO. HR managers at all levels can benefit from better storytelling skills to recruit better talent, define company values and culture, drive compliance with HR policy, help employees find passion for their jobs, get people to work more collaboratively, and deliver coaching and feedback.

Paul Smith, best-selling author of the books Lead with a Story and The 10 Stories Great Leaders Tell, will share what he’s learned from his extensive research in storytelling, including in-depth one-on-one interviews with over 300 executives and leaders in 25 countries around the world.

You’ll learn what storytelling is and why you should be doing more of it, hear several creative examples of HR stories, as well as learn some actionable tools you can start using immediately to improve the effectiveness of your storytelling.

In this session you will:

  • Review the three stories most frequently owned by HR leaders (recruiting, values, and policy
  • Learn one technique to create more emotional engagement in stories
  • Learn how to create a surprise ending in a story to make it more memorable


  • Relationship Management
  • Communication
  • HR Expertise