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Speaker: Warren Shiver | Founder and Managing Partner, Symmetrics Group

How can you become a revenue-focused HR leader? In what ways can you become an optimal business partner to your sales organization? Warren Shiver, founder and managing partner at Symmetrics Group, will share a simple, powerful framework to think about sales effectiveness and the levers an HR leader can pull to support a high performing sales team. This framework covers the essentials of sales organizational structure, sales process, sales team capability, and sales leadership.

Amongst the fundamentals Warren will share are factors that influence sales org structure and resourcing, key trends in sales training and talent development, how to leverage a multi-generational sales team, and why cultivating great sales leaders is so vital. This session is geared toward “must-know” information on sales for an HR leader and high-impact ways in which HR and Sales can partner to yield the best results.

In this session you will:

  • Discover four fundamental dimensions of sales effectiveness and HR’s influence on them
  • Discuss recent trends in sales training, sales workforce planning, and sales leadership
  • Identify where HR can support and impact a high performing sales organization

SHRM BoCK Competencies: Leadership & Navigation, Communication, Business Acumen